Tags: gingrich | romney | campaign | theme

Gingrich: Romney Has No Clear Theme

Thursday, 27 Sep 2012 03:19 PM

Mitt Romney’s campaign’s inability to clearly explain itself is a “problem” and the chief reason he is struggling to connect in key swing states, Newt Gingrich told CNN in a swipe at his former primary rival.

"The Romney campaign has yet to find a thematic way of explaining itself and laying out in a clear, crisp way the difference between Romney and [President Barack] Obama. And I think that frankly is a problem," Gingrich said on CNN's "The Situation Room."

Gingrich made the remarks in reference to polls that show Romney trailing the president in Florida, 50 to 45 percent, and in Ohio, 51 to 45 percent.

"The campaign doesn't seem to be able to pivot and say, you know, John Kasich's doing the right stuff here in Ohio and I want to take John Kasich's model to Washington because Kasich is for a smaller government, less regulation, more American energy, pro-jobs," Gingrich said on the show.

"They seem to have this overly methodical model where they go out and keep saying the same thing, and the world's too fluid," he said, according to CNN. "The world's too sophisticated for that."

"There's plenty of ammunition," Gingrich said. "A campaign which made that case clearly enough would carry Ohio and Florida by big margins."

Gingrich also criticized Romney’s latest campaign ad, in which he acknowledges that "President Obama and I both care about poor and middle-class families." Gingrich said he was "frankly startled" by it. "I don't know why he's saying that," he said, according to CNN. “If President Obama cared about the middle class, why did the price of gasoline go to an all-time high?"



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