VATICAN CITY (AP) — The Vatican next week is expected to unveil the latest installment in its social media transformation, a Facebook page dedicated to the upcoming beatification of Pope John Paul II.
Vatican officials have told The Associated Press that the page, which will link to video highlights of John Paul's 27-year papacy, is designed to promote the May 1 beatification. But it may well continue beyond given the global and enduring interest in the late pontiff.
The interactivity Facebook offers — and the potential it brings to the church's evangelization mission — is behind the Vatican's new social media push, the culmination of which will launched by Easter with a new Vatican information web portal.
© Copyright 2016 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.