Tags: Barack Obama | 2012 President Race | Obamas | Youth | Vote | TV

Obamas Pursue Youth Vote via TV

Monday, 23 Apr 2012 10:48 AM

By James Hirsen

In 2009 President Barack Obama made history as the first sitting U.S. president to appear on a late-night talk show when he sat on Jay Leno’s couch as a guest of “The Tonight Show.” A return visit to the Leno show was made in 2011.

The president has continued to blur the lines between politics and entertainment and holds the distinction of having made a sizable number of television appearances as president, which include “The Late Show with David Letterman,” “The Colbert Report,” “The Daily Show with Jon Stewart,” “The View,” the “George Lopez Show,” and even the Discovery channel’s “Mythbusters” show.

Now Obama is set to appear on “Late Night with Jimmy Fallon” in a segment that has been scheduled to be filmed at the University of North Carolina.

With regard to the Fallon appearance, the campaign strategy of the White House is fairly transparent. It appears to be part of a concerted effort by the Obama campaign to tap into a younger demographic of voters. To this end, the president will use the Fallon television segment to announce a plan that will purportedly extend existing cuts of student loan interest rates.

The North Carolina venue has the additional advantage of enabling the president to tap into voters of a key battleground state.

Although the guest spot will be Obama’s first appearance on Fallon’s show, back in February first lady Michelle Obama engaged in a “fitness challenge” at the White House with Fallon.

In an official photo, Mrs. Obama is seen in a tug-of-war with the late-night host in the Diplomatic Reception Room. Michelle and Fallon also sported hula hoops, demonstrated push-ups, and went on a jog around the White House.

The first lady has actually appeared as a television guest on even more shows than has her husband.

In addition to her guest spots on Letterman and Leno, she has also made appearances on “The Colbert Report,” Ellen DeGeneres’s show “Ellen,” “iCarly,” “Sesame Street,” “Rachael Ray,” the “Nickelodeon's Kids’ Choice Awards” and “The Biggest Loser,” a show that the Obama campaign no doubt hopes is not a foreshadowing of electoral things to come.

Since the Obamas moved into 1600 Pennsylvania Ave., Michelle has made about 44 television appearances, approximately four times that of her predecessor, first lady Laura Bush, during a similar period of time.

The Obama administration is using entertainment television for political purposes in an unprecedented way to the detriment of the Oval Office.

James Hirsen, J.D., M.A., in media psychology, is a New York Times best-selling author, media analyst, and law professor. Visit Newsmax.TV Hollywood. Read more reports from James Hirsen — Click Here Now.

© 2015 Newsmax. All rights reserved.

Around the Web
Join the Newsmax Community
Please review Community Guidelines before posting a comment.
>> Register to share your comments with the community.
>> Login if you are already a member.
blog comments powered by Disqus
Zip Code:
Privacy: We never share your email.
Hot Topics
Follow Newsmax
Like us
on Facebook
Follow us
on Twitter
Add us
on Google Plus
Around the Web
Top Stories
You May Also Like

Davos Panelists Foresee the Death of Privacy

Monday, 26 Jan 2015 09:37 AM

Silicon Valley is in the process of developing appliances, systems, and controlling devices that are connected to one an . . .

Eastwood's 'American Sniper' Scores Big

Monday, 19 Jan 2015 08:36 AM

Eastwood’s 'Sniper' has picked up six Academy Award nominations, including Best Picture and Best Actor. With an estimate . . .

Golden Globes Officials Cope With Credibility Issues

Monday, 12 Jan 2015 12:46 PM

A problematic situation for the Golden Globes has been a lack of genuine credibility, despite the awards show’s substant . . .

Most Commented

Newsmax, Moneynews, Newsmax Health, and Independent. American. are registered trademarks of Newsmax Media, Inc. Newsmax TV, and Newsmax World are trademarks of Newsmax Media, Inc.

America's News Page
©  Newsmax Media, Inc.
All Rights Reserved