Tags: Obama | TV | ratings | down

Obama Skids in Another Ratings Count: TV Viewers

Monday, 27 Jul 2009 10:49 AM

By James Hirsen

  Comment  |
   Contact  |
  Print   |
    A   A  
  Copy Shortlink

President Obama received flack from all sides for his answer to a question at his healthcare press conference in which he said that the police officers involved in Harvard Professor Henry Louis Gates' arrest “acted stupidly.”

But who could have predicted that “Daily Show” host Jon Stewart would do a presidential put-down?

“I wasn't at the press conference last night, and I also don't have all the facts, but I think it's fair to say that Obama handled that question — oh, what's the word I'm looking for — stupidly?” the Comedy Central star cracked.

In light of Walter Cronkite's recent passing, a Time magazine poll picked Stewart as the anchor now regarded as the “most trusted newscaster.”

Maybe it's a sign of the news-entertainment fuse, but Stewart actually topped the list.

Almost 45 percent thought the comedian was Cronkite's heir and disregarded the big-name network anchors.

Nearly 30 percent picked Brian Williams, 19 percent chose Charles Gibson, and only 7 percent selected Katie Couric as the most trusted newsperson.

Personally, I think the next Walter Cronkite has been right before our eyes for a number of years now.

How about a “Nightly News with Britt Hume” broadcast on Fox TV. The other networks would take it in the ratings shorts.

Just a thought.

Meanwhile, it looks as if the Fox television network made a wise business call when network execs decided not to air the Obama-care news conference. Instead, they made the decision to stick with regular programming, which included the reality show “So You Think You Can Dance.”

In the competitive world of TV ratings, higher ones equal more advertising dollars. Fox's dance show experienced a ratings increase of 8 percent in the 18-49 demographic and garnered 7.32 million viewers. For the first time in several weeks, Fox also beat NBC’s juggernaut show, “America’s Got Talent,” by not airing the White House sales pitch.

The lap-dog networks aired the Obama show but suffered the consequences.

NBC had the largest Obama viewing audience, with 6.38 million viewers. ABC came in second with 5.83 million viewers. And CBS placed last with a meager 4.28 million viewers. Their combined audiences totaled 16.49 million TV viewers, 13 percent less than Obama's previous prime-time appearance on April 29, when 18.8 million people tuned in.

Maybe the ratings would have been better if the Obama show had been called “So You Think You Can Wing It.”

James Hirsen, J.D., M.A. in media psychology, is a media analyst, teacher of mass media and entertainment law at Biola University, and professor at Trinity Law School. Visit: Newsmax TV Hollywood:

http://www.youtube.com/user/NMHollywood

© 2014 Newsmax. All rights reserved.

  Comment  |
   Contact  |
  Print   |
  Copy Shortlink
Around the Web
Join the Newsmax Community
Please review Community Guidelines before posting a comment.
>> Register to share your comments with the community.
>> Login if you are already a member.
blog comments powered by Disqus
 
Email:
Country
Zip Code:
Privacy: We never share your email.
 
Follow Newsmax
Like us
on Facebook
Follow us
on Twitter
Add us
on Google Plus
Around the Web
Top Stories
You May Also Like

The Obama-Sony Blame Game

Monday, 22 Dec 2014 09:34 AM

There is apparently no love lost between Sony Pictures and the Obama administration these days. The fingers of blame hav . . .

Ridley Scott's 'Exodus' Has Something to Alienate Everyone

Monday, 15 Dec 2014 09:26 AM

Another ambitious attempt by Hollywood to produce a scripturally based film appears to have missed the mark in a major w . . .

Could the Hack of Sony Pictures Be an Act of War?

Monday, 08 Dec 2014 08:22 AM

There are reasons to believe that the cyber-attack against the entertainment company sought the actual destruction of te . . .

Most Commented

Newsmax, Moneynews, Newsmax Health, and Independent. American. are registered trademarks of Newsmax Media, Inc. Newsmax TV, and Newsmax World are trademarks of Newsmax Media, Inc.

 
NEWSMAX.COM
America's News Page
©  Newsmax Media, Inc.
All Rights Reserved