People are buzzing as the FDA starts its examination today of whether there is a causal relationship between food dye in everyday items and hyperactivity in children.
Preparing for today's hearing, the International Food Information Council (IFIC) submitted comments stating that there is a lack of scientific evidence to link food coloring and hyperactivity.
“Food colors add to our enjoyment of food by maintaining or improving their appearance. Without sufficient scientific evidence that a causal link truly exists between food colors and hyperactivity in children, communications that suggest a link could have unintended consequences, including unnecessarily frightening consumers about safe ingredients that are consumed every day. Misguided theories dilute the impact of advice from health professionals on methods that have been found through scientific research to be truly effective in treating AD/HD, such as medication and behavior modification,” says David Schmidt, IFIC President and CEO.
The FDA has said that there is no proven relationship between hyperactivity in children and food dye, but that "certain susceptible children" may increase symptoms of hyperactivity by consuming products with dyes.
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