Advertise
Newsmax.com 2009 Rate Card


Sections
- Homepage
- Inside Cover
- Newsfront
- U.S.
- Politics
- International
- Pundit Columns
- Health
- Science & Technology
- Entertainment

Accepted Formats
- .gif or .jpg file

Specifications
Animation/Flash

- 10-second limit
- Maximum 4 loops
- No flickering or high contrast
- Animation not available on microbars

Section Targeting
- 30% surcharge

Geo Targeting
- Available by state, City, or DMA
- 15% surcharge

Format Description
Pre-Roll - Video ad runs before newsclip, located on the top of the
fold on the Newsmax.com homepage and section pages.

Cost: $30 / CPM for :10 or :15 Sec. Spot
Cost: $45 / CPM for :30 Sec.Spot
Square One - 300 x 250 Premium Square banner appears on
the left side of the home page only.

Position : Home page — Left

Cost: $8.00 / CPM
Square Two - 300 x 250 Run-of-Site Square banner appears
on the right side of the homepage, plus the right
side of section homepages and article pages.

Position: Homepage, Section Homepage, Article Pages — Right

Cost: $7.00 / CPM
Skyscraper - 160 x 600 Skyscraper banner runs on the upper
left side of section home pages and article pages — Left.

Position: Section Homepage and Articles Pages

Cost: $7.00 / CPM
Square Button - 125 x 125 Square banners runs on article pages.
Two banners per page.

Position: Articles Pages — Left

Cost: $4.00 / CPM
Leaderboard
Bottom
- The 728 x 90 Leaderboard banner runs on the home
page and run of site at the bottom of page position.

Position: Bottom of each page.

Cost: $3.00 / CPM
Pop-Under - 720 x 300 banner loads under the site. Ad is revealed
when user exists the Newsmax site.

Position: Under Site

Cost: $9.00 / CPM
Micro Bar
Text Ad
- A static 88 x 31pixel image banner with text that runs
on the home, section home and article pages.

Specifications: 88 x 31 pixels, GIF or JPG file. Maximum of
70 characters of text including spaces.
Duration: 1 Week Cost: $1,250
  4 Weeks Cost: $4,000
Sponsor
Headlines
- The Sponsor headline is a text headline displayed on
the homepage, section homepages and article pages.

Specifications: 50 characters including spaces.
Duration: 1 Week Cost: $2,200
  4 Weeks Cost: $6,600
Breaking News
Sponsored
Headline
- Premium positioned text link at top of the homepage
and all section pages. Available 2 days per month per
advertiser.

Specifications: 60 characters including spaces.

Duration: 24 Hours Cost: $2,500

* Rates effective October 1, 2008
* Rates subject to change without notice
* Agency commissions: 15% to recognized agencies only
* Content and links subject to approval



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