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The Mission of Senior Awareness is to provide registered readers with news, articles and up to date information in the financial and health fields that baby boomers can utilize to their advantage. Senior Awareness offers a weekly newsletter free of charge.

• 62% Male
• 71% Are 65+
• 57% Are married
• 71% Completed some form of college
• 57% Are retired
• 40% Have net worth of $250,000+
• 70% Lean Politically Right
• 69% Are currently invested in Stocks, Bonds, and Mutual Funds
• 53% Made an Online Purchase Last 30 days
• 78% Donate to Charities

Source: Zoomerang Survey, 2011

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