Rasmussen Reports List – 100,000 Opt-in Subscribers
Rasmussen Reports is an electronic media company founded by Scott Rasmussen in October 2003. We specialize in the collection, publication and distribution of public opinion polling information. While we’ve built a strong reputation in the field of polling, our organization is much more than that.
It’s an active news organization, staffed with an editorial team that generates a daily cycle of news reports based on our original survey results. “If it’s in the news, it’s in our polls” is more than our slogan. It’s how we do business. Our polling ideas are generated at a morning news meeting and pulled from the headlines of the day. Our coverage, posted on www.rasmussenreports.com, tracks the political world, current events, consumer confidence, business topics and the president’s job approval ratings daily.
Take this opportunity to reach over 100,000 engaged readers!
Demographics:
- 66% Male
- 69 % are 65+
- 23% Earn 100k+
- 16% Have a Net Worth of 1MM +
- 99% Registered to Vote
- 61% Republican; 25% Independent
- 87% Donate to Charities, 54% to Political Causes and 59% to Religious Organizations
- 64% are Retired
Source: Zoomerang Survey, 2011
Quantity and Rental Rates:
Total List Quantity: 100,000
Price per Thousand: $35 CPM
Minimum Order: 100,000 Names
Categories:
Name Quantity___ _CPM
Exclusives Only 100,000 $35
Sponsorships Only 100,000 $10
Frequency:
Exclusives: 1x per week
Sponsorships: 5x per week (Monday – Friday)
Selections:
HTML Setup $150 Flat
A/B Splits No
Specifications:
Exclusive: Unlimited text, subject line, maximum 3 hyperlinks
Sponsorship; 300x250 and a text link with up to 3 lines of text
Commission:
15% to recognized Brokers
15% to recognized Agencies
Cancellations: 25% if cancelled within 3 days of run date.
Maintenance: Updated daily and is CAN-SPAM compliant